Volume Disturbia, the new Givenchy mascara, embodies this pure freedom.
Bravely ignoring norms, Volume Disturbia was created by Nicolas Degennes, Artistic Director for Make-up and Colour, to enhance all kinds of beauty, all genders, all styles. No a prioris, no diktats.
One thing is certain: with just one sweep, this mascara will leave you with crazy curved lashes and breathtaking volume which you can adapt to be as extreme as you please.
With Volume Disturbia, beauty is being yourself!
RULE BREAKER FORMULA
We can sum it up in one word: excess. Volume Disturbia’s glide-on texture leaves lashes with a breathtaking curl, increasing volume by 41% with just one sweep, and promises record 24-hour hold.
Enriched with vitamin E which boasts protective properties, this mascara can be applied, then re-applied as often as you want without clumping. Create your own personalised look, without constraints or limits.
The formula’s prowess is maximised by an unprecedented brush, exclusive to Givenchy: a hollow silicone cylindrical applicator with micro-bristles, which holds just the right amount of product and applies it precisely and evenly, from the root to the tip.
Intensely pigmented, Volume Disturbia comes in two shades: intense black and provocative red. In both cases, the lashes flaunt such extreme volume that it can be rather disconcerting…
A tip from Nicolas Degennes: “For controlled application, remove any excess product from the brush to create volume, lash by lash definition, from the very first sweep. Then, load the lashes with as much product as you want for extreme volume.”
ANYTHING BUT ORDINARY
Everything about Volume Disturbia mascara is different. Even its design is unprecedented.
Its original look with a bold metallic red tone is hard to miss. The colour is made even more vibrant by the textured finish of the studs, symbols of Givenchy style, which adorn the entire tube.
It features a vertical Givenchy signature, while the iconic 4Gs are stamped at the top of the tube. It serves as a reminder that daring to be different has always been a part of the brand’s DNA.