Black Opium Intense // YSL Beauty// Launch campaign

BECOME THE NIGHT

The intensity of the night takes over. Like a blue aura, cloaking her in mystery, evoking a powerful energy. The iconic darkness of black coffee is paired with the magnetic aura of blue absinthe. The thrill of a new overpowering desire. An invitation to feel sensuality to the fullest. Switch off the lights…and let the night take over.

YSL Beauty introduces its latest addition to the BLACK OPIUM family: The new Black Opium Eau de Parfum Intense, embodied by YSL global ambassadress ZOE KRAVITZ.

A modern, young & vibrant interpretation of addiction.

Zoe Kravitz x Black Opium Intense

THE PERSONALITY

Assertive and unique, the BLACK OPIUM woman embodies the new Yves Saint Laurent spirit. Free and self-confident, she expresses a femininity glamourous yet impertinent. Always searching for new experiences, nothing will stop her.

 

THE FRAGRANCE: A BLUE MOOD

Strong, bold, with an intensity that is unashamedly seductive, new Black Opium Eau de Parfum Intense fragrance for women brings a new magnetic light to the iconic coffee-floral accord.
Blue absinthe, flavoured with wormwood, and aromatic herbs combines with anis and sweet blue boysenberry; jasmine sambac absolute fuses with orange blossom absolute, making up the sensual heart of the fragrance.
At the base, the sultry coffee note that underpins the Black Opium iconic olfactory signature is accompanied by licorice, sandalwood and creamy vanilla for a deliberately daring, ultra-feminine scent.

 

THE BOTTLE: INTO THE BLUE

A distinctive blue take on the signature Black Opium bottle, inspired by the hue of absinthe, like a deep blue aura against the backdrop of city lights. Mysterious, magnetic, and thrilling in its intensity, the glittery deep blue of the Black Opium Intense bottle is irresistible, like a woman in a couture dress, dancing under the blue moon of a night sky, twinkling with stars.

 

THE NOTES

Top Notes:
Essence of Absinthe, Anis, Bluish Berries

Heart Notes:
Jasmine Sambac Absolute, Orange Blossom Absolute

Base Notes:
Black Coffee Accord, Licorice Absolute, Sandalwood, Vanilla

BLACK OPIUM INTENSE EAU DE PARFUM + INGREDIENTS

Credit: YSL Beaute

SHOP THE EDIT

“We wanted to capture this fascinating moment when you feel the passionate craving for a fragrance, when you fall in love with it and unprecedented emotions are awakened!”
Nathalie Lorson, Marie Salamagne, Olivier Cresp and Honorine Blanc, the perfumers of Black Opium.