AMYRIS EXTRAIT DE PARFUM // MAISON FRANCIS KURKDJIAN

NEW AMYRIS EXTRAIT DE PARFUM

THE NEW DUO FROM MAISON FRANCIS KURKDJIAN

A radiant fragrance steeped in natural, urban elegance, Amyris extrait de
parfum reflects an on-the-go lifestyle.

PLAYFUL ELEGANCE

Initially created in an eau de parfum for women and an eau de toilette for men, this olfactory story has been infused with new energy in a new duo of extraits de parfum by Francis Kurkdjian.

Playful elegance (L’elegance est un jeu) encapsulates the modernity of the latest creation by Maison Francis Kurkdjian, Amyris Extrait de Parfum, a whirlwind of the senses for both women and men.

To illustrate the energy of the new fragrance, Maison Francis Kurkdjian, has premiered a film featuring a young couple on a passionate escapade through the streets of Paris.

AMYRIS EXTRAIT DE PARFUM FOR WOMEN

The trail of the Amyris extrait de parfum for women has a floral, fruity bouquet, accentuated by absolute of jasmine from Egypt. 

Olfactory family: Fruity Flower bouquet
Ingredients: mandarin blossom, pear accord, absolute of jasmine from Egypt, orris butter from Florence, essence of amyris from the Caribbean, amber-woody accord.

AMYRIS, EXTRAIT DE PARFUM FOR HER 70ml

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AMYRIS EXTRAIT DE PARFUM FOR MEN

Amyris extrait de parfum for men reveals an amber woody trail enriched by a creamy accord of spicy vanilla. 

Olfactory family: amber woody
Ingredients: essence of mandarin from Sicily, essence of Ceylon cinnamon, saffron accord, orris butter from Florence, absolute of tonka bean from Brazil, essence of amyris from the
Caribbean, vanilla accord.

AMYRIS EXTRAIT DE PARFUM FOR HIM 70ml

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K by DOLCE&GABBANA // NEW FRAGRANCE FOR MEN 2019

K BY DOLCE&GABBANA

THE NEW MASCULINE FRAGRANCE

Dolce&Gabbana Beauty introduces K by Dolce&Gabbana, the brand new fragrance for men, which celebrates a new era of masculinity. It captures the essence of a man in his element, a man who is the king of his everyday life. He follows his own path, cherishing his family and loved ones above all else. Effortlessly charming, and not afraid to show his vitality, he remains true to his roots, respecting tradition while embracing modernity.

THE FRAGRANCE

K by Dolce&Gabbana embodies this charismatic and generous spirit.
It is a fragrance that inspires and captivates, blazing a trail of lingering masculine seduction. Instantly conjuring the Italian countryside and the Mediterranean midday sun, its warm enveloping embrace evokes the fresh earthy scent of wooded Tuscan hills.

The sublime and majestic scent boldly creates a vibrant crescendo of citruses, ignited by fiery aromatics and underpinned by sophisticated and sensual woods.

This scent was a collaboration between two renowned perfumers – Daphné Bugey and Nathalie Lorson – each bringing their own quality to the finished fragrance.

THE INGREDIENTS

The fragrance opens with zesty citruses that invigorate the senses: an energetic fusion of sparkling blood orange and pressed Sicilian lemon. Their effervescence is tinged with the fresh bite of juniper berry and warmed by amber accents of calming clary sage, blended with crisp geranium and restorative lavandin.These notes are ignited by an arresting spark of spicy pimento essence, an ingredient seldom used in perfumery, which adds a touch of heat, kindling the heart of the fragrance and amplifying its masculine energy. The scent then unfolds to a base of warm woods, sensual cedarwood merging with earthy vetiver, before yielding to the sweet spiciness of patchouli. Magnetic and unmistakably masculine, the scent both reflects and intensifies the innate charisma of a modern day king.

THE NOTES

TOP NOTES: 
Blood Orange, Lemon Torchio, Grapefruit, Juniper

HEART NOTES:
Clary Sage, Pimento, Geranium, Lavandin

BASE NOTES: 
Patchouli, Vetiver, Cedarwood

THE PACKAGING

Many years in the making, the flacon fuses tradition and modernity. The chiseled geometric bottle is offset by the crown of intricate artistry which tops it. Each handcrafted cap is unique, the crown overlaid with particles of 24-carat gold and then individually aged to a distinct patina.

This modern day crown is encircled with blue stone-like orbs, set beneath a blue lapis dome – each also unique, resulting from a process that recreates the natural marbling of the stone. On the bottle itself, the crowned letter K evokes the traditional symbol of royalty, but with a bold simplicity that is strikingly contemporary. Strong, confident, and meticulously put-together, the K by Dolce&Gabbana bottle mirrors the character of the fragrance within, perfectly capturing the spirit of modern masculinity.

THE ADVERTISING CAMPAIGN

For the launch of this new pillar, Dolce&Gabbana Beauty has partnered with Italian influencer Mariano di Vaio. Husband, father and entrepreneur, Mariano is the king of his everyday life and an indisputable choice to embody the new masculine fragrance.

To capture the essence of K by Dolce&Gabbana, the photographer Mariano Vivanco chose to set the story in the heart of Italy, in the picturesque village of Montepulciano and the perfect vineyards that slope up to its medieval walls.

In the spot, a man with his motorbike is roaring down a sun-drenched avenue lined with cypress trees. He arrives through the ancient gates and cobbled streets to the modern vibrancy of everyday life – to the laughter and embrace of his family, and the companionship of his friends. He is a king of everyday life, he owns his crown.
The soundtrack, by world-famous composer and Oscar winner Ennio Morricone, empowers the modern time hero as he wanders around the historic city.

K BY DOLCE&GABBANA

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Bleu de Chanel Shaving Essentials

BLEU DE CHANEL: THE SHAVING ESSENTIALS

BLEU DE CHANEL

Shaving is a delicate art that every modern, elegant and sophisticated man ought to master. At a time when beards, sideburns and mustaches have become true elements of style, sculpting facial hair is a form of personal expression, a means of asserting one’s personality.

CHANEL launches two new shaving products for daily grooming: BLEU DE CHANEL Shaving Cream and BLEU DE CHANEL 2-in-1 Moisturizer for Face and Beard. Both products provide a smooth, close shave and perfectly moisturized skin, while prolonging the woody trail of BLEU DE CHANEL.

Gaspard Ulliel x Bleu de Chanel

BLEU DE CHANEL SHAVING CREAM

BLEU DE CHANEL Shaving Cream is a versatile product that caters to all grooming needs, while leaving the skin soft, supple and pleasantly cool. With its fine, transparent texture, offers clear visibility and a precise, controlled shave for a custom line and cut. Whether you want a close shave or to style your beard or mustach, its transparent texture lets you see exactly where to position the blade and master any look. It glides on beautifully for flawless result and it is ideal for maintaining contours (neckline, cheek area, etc.).

HOW TO APPLY

Wet the face with warm water and then massage to apply BLEU DE CHANEL Shaving Cream using circular motions. Begin shaving in the direction of hair growth. When done shaving, rinse skin with cold water, remove excess cream, dry, and then apply BLEU DE CHANEL After Shave Balm.

 

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BLEU DE CHANEL 2-IN-1 MOISTURIZER FOR FACE AND BEARD

BLEU DE CHANEL 2-in-1 Moisturizer for Face and Beard is a daily essential for gentlemen. Dedicated to men sporting a beard, a mustache or a close shave, it moisturizes and scents the skin, while leaving it soft and well groomed. Its light gel texture goes on easily and leaves no residue on facial hair. The skin is soft and comfortable and the beard is more manageable.

HOW TO APPLY

Apply 2-in-1 Moisturizer for Face and Beard on clean, dry skin for a more intense scent.

Bleu de Chanel 2-in-1 moisturizer for face and beard
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Photo Credit: Chanel

Run Wild fragrances // Davidoff Parfumes // Ad Campaign 2019

RUN WILD BY DAVIDOFF

EMPOWERED BY NATURE

Exploring the world, rediscovering its beauty and magic is empowering. It allows us to regroup, find balance and reconnect with ourselves. For those who know how to listen, Nature is an incomparable guide, an endless source of strength and confidence. Davidoff Parfums reminds us that the way back to our inner nature goes through Nature itself.

THE CALL BACK TO NATURE

The new Run Wild fragrance reaffirms and expands Davidoff’s vision. If Cool Water celebrates the power and magnificence of the ocean, Run Wild explores the untamed confines of the world, tapping into an entirely different natural energy. It is a raw and mysterious power that stems from wild forests and the green waters of untouched waterfalls.

The Run Wild men and women are fully aware that they live in two complementary realities: the fast and thrilling rhythm of our urban world and the deep and mysterious depths of savage wilderness. They value their inalienable right to disconnect, to break free from everyday constraints. They express their profound connection to Nature through their travels and explorations.

Their bond with the Wild runs deep. More than a simple getaway from the city, a momentary urban detox, it is a true quest for freedom. It infuses their whole existence, inspiring a renewed relationship to food, physical activity, time management or beauty rituals. It becomes a way of life, an unprecedented form of coolness and fulfillment.

Run Wild by Davidoff

A FRESHNESS FROM WILD

Fully embracing the evidence of gender equality, Davidoff Run Wild fragrances were simultaneously developed for both men and women. The design of these perfumes was entrusted to two teams of master perfumers endowed with the gifts of imagination and creativity. Blending carefully selected noble ingredients from remote corners of the world, they crafted unique fragrances that express premium naturality and a new olfactory identity:a freshness from the wild.

 

RUN WILD FOR HIM

Blending more than six natural ingredients, the Run Wild men’s fragrance is an ode to a wild and authentic Nature. At its heart, wild lavender from the American Southeast delivers the incomparable freshness that constitutes the perfume’s signature scent. This ultra-resilient plant perfectly illustrates what Run Wild is about. In the most extreme climatic conditions, in arid soil, it manages to grow and thrive. Slightly salty and very fresh, it completely renews the concept of coolness.

This amazing essence is facetted with precious cinnamon from Madagascar. Collected deep in the bush from carefully selected trees, this rich spice is characterized by unique overtones of amber. Warm, almost incandescent, its rich aroma perfectly highlights the freshness of the wild lavender. Cinnamon also imparts a highly delectable quality to Davidoff Run Wild. Powerful base notes of fir balsam add an unabashedly virile touch. The precious golden resin symbolizes the raw strength and vital energy that the Run Wild man draws from Nature.

RUN WILD FOR HIM // DAVIDOFF

RUN WILD FOR HER

The fragrance was inspired by the mouth-watering memory of a pistachio cream. This unlikely but brilliant accord offers a truly unique top note. Very creamy, highly delectable and slightly mischievous, the scent evokes freedom and sensuality. This green nut is facetted with ruby red pomegranate. The generous and juicy fruit creates an intense explosion of flavors, adding to the appetizing quality of the pistachio cream.
This intense fruity overture is contrasted by blossoming floral heart notes. Among them, jasmine takes precedence as its lush and carnal scent infuses the Run Wild women’s perfume. The mesmerizing white flower seamlessly blends sensuality and sophistication, fittingly reflecting the fragrance’s premium naturality.

RUN WILD FOR HER // DAVIDOFF

SHADES OF GREEN

The bottle of the Run Wild men’s fragrance pays homage to Cool Water’s heritage. It retains the sleek and architectural lines of the iconic blue bottle. The heavy facetted glass and engraved metal cap are a token of premium quality and unrivalled elegance. The vivid and lively font of the logo recalls Davidoff Run Wild’s attachment to its instinctive nature. The bottle of the Run Wild women’s fragrance is a variant of its male counterpart. Their similitude reflects a sense of equality that leaves room for diversity. The lines are softer, more rounded and delicate.
The transparent bottles of the men’s and women’s fragrances reveal slightly different shades of green.
The choice of this color, seldom used in perfumery, was deliberate. Beyond the obvious allusion to Nature, it is a sign of unconventionality and freedom, a token of creativity and sophistication.

The men’s fragrance displays a deep green shade, with rich blue overtones.  The women’s perfume exhibits a lighter lime green.
The outer boxes match this distinction. Both proudly exhibit the common Run Wild signature.

Are you ready to break free?
Will you dare answer the call of the wild?

ETERNITY FLAME // CALVIN KLEIN // 2019 AD VISUAL

A PASSIONATE LOVE

ETERNITY FLAME

A passionate expression…a symbol of devotion, warmth and affection.

and this is the wonder that’s keeping the stars apart
(I carry your heart (I carry it in my heart)
– E.E. Cummings

Calvin Klein Eternity line celebrates the eternal beauty and power of natural elements. As a continuation of the core values of the iconic ETERNITY fragrance, the ETERNITY FLAME duo speaks of the eternal theme of intimacy and love with two distinctive additions; sensuality and passion.

ETERNITY FLAME // CALVIN KLEIN

ETERNITY FLAME FOR WOMEN

A passionate oriental journey, ETERNITY FLAME for Women evokes the secure embrace of your lover. The fragrance itself is glowing, evoking a burning flame of passion. Embodying the essence of life’s most important elements – it is a solar force, symbolising warmth, devotion and affection.

The alluring floriental scent of this perfume layers mandarin and sweet pea flowers over Labdanum resin. The unexpected mix of bright fruits and spicy florals creates a warm and sensual scent with an addictive finish. 

Top note: Μandarin
Heart note: Sweat pea flowers
Base note: Labdanum resin

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ETERNITY FLAME FOR MEN

A passionate and warm fragrance for the confident man, ETERNITY FLAME for Men celebrates life’s journeys through love and intimacy. Luxurious and addictive, every element of this fragrance is combined to create an intense feeling by redefining manhood. The intense fougère oriental fragrance has been reimagined with the addition of amber and leather, creating a rich scent that is both fresh and warm.

Top note: Pineapple
Heart note: Rosemary
Base note: Labdanum resin

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ADAM LEVINE X Y EAU DE PARFUM // YSL

NEW Y EAU DE PARFUM MASCULINITY REDEFINED

Y Eau de Parfum is the latest addition to the Y story. The new fragrance is a bolder, strong version of Y telling the story of a man who is more advanced in his accomplishment path but for whom the “why” question is still very present. 

Y by Yves Saint Laurent is not the story of one man but of a whole generation: a creative generation of men who dare to follow their passions and carve their own paths. From inspiration, through hard work and collaboration, to self-accomplishment and success. New Y Eau de Parfum is a seductive interpretation on the iconic Yves Saint Laurent white t-shirt and black jacket.

THE Y MAN

Y Eau de Parfum represents a man who has accomplished his dreams and is moving towards a new tomorrow. He’s a man willing to share his ideas with a focus on improving the world; a man established, confident and capable of facing the challenges presented to him. He’s one step further on the route to accomplishment. He takes nothing for granted. He will always keep believing, always keep pushing, that’s Y he will never stop.

THE FRAGRANCE

Created by the legendary perfumer Dominique Ropion, Y Eau de Parfum is a light and dark fougère fragrance, featuring fresh citrus and aromatic notes followed by a deeper intensity of sensual woods. It perfectly complements the multifaceted personality traits of the Y man.

The start of the scent is fresh, a tangy and explosive duet of bergamot and ginger. A freshness contrasted and emphasized by a fruity, juicy and crunchy green apple. Sage and juniper redraw a powerful masculinity boosted by elegant notes of geranium absolute to provide freshness and contrast. The background of the scent is more intense, more sensual and more masculine with the addition of vetiver that reinforces the mysterious depth of olibanum and tonka bean.

THE BOTTLE

The Y EAU DE PARFUM for men’s iconic bottle is an expression of modernity. A sharp & minimal design, sliced with the strong Y identity as a creative signature.

THE AMBASSADOR

Despite being all about the music, Maroon 5 lead singer Adam Levine ventures into new territory as the face of Y Eau de Parfum. With three Grammy Awards as part of Maroon 5, six succesful albums and his stint as a judge on the US version of The Voice, Levine was deemed the perfect choice to front the Y Eau de Parfum campaign. In a statement, YSL Beauté described Levine as personifying the spirit of the fragrance, which is about the willingness to push oneself in the pursuit of success.

A bold creative force with a sense of his place in the world, Levine provides the perfect blend of youth, establishment and creativity. With his lack of fear and an intensity of vision which mirrors the dark heart of the fragrance; as he also has a clarity of thought, which reflects the bright, inclusive spirit of the scent.

In a nutshell, Levine effortlessly embodies the Y values. 

Photos: Courtesy of YSL Beauté

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