Kristen Stewart stars in Chanel “Paris in Rome”

Chanel muse Kristen Stewart is the face of the Métiers d’art “Paris in Rome” advertising campaign. Lensed by Karl Lagerfeld, Stewart channels the French actress Yvonne Furneaux, who starred in Federico Fellini’s classic and acclaimed 1960 film La Dolce Vita*. The campaign was shot in a Parisian apartment, decorated with Art Deco furniture by Louis Süe and André Mare.
the CODE|Magazine decodes the campaign…

In the plush ambiance of a Parisian apartment, Kristen Stewart with her smoky eyes, red lipstick and tousled bob, embodies a sultry heroine straight out of a black and white Italian movie.
An intense character with a made-for-film face and look, she exposes one shoulder, is dressed, undressed and always emanates a pure Parisian elegance dubbed with a touch of Italian glamour.

Black and white, the emblematic colours of Chanel. Silhouettes playing with contrast. Lace tights and leather. Sensual and seductive. She wears nothing beneath her silk tulle jacket embroidered in sequins. Parisian allure of minimalistic chic. A story of luxury perfectly synched with the air du temps.


Kirsten Stewart for Chanel
Kirsten Stewart for Chanel
Kirsten Stewart for Chanel

“Karl never turns me into something I’m not. But like all good directors, he is capable of bringing qualities out of people that are sometimes not as obvious to them.”
Kristen Stewart – WWD

The “Paris in Rome” collection – elegant and of an absolute femininity – premiered in December at the Metiers d’Art show in Rome, illustrates the unique savoir-faire of the Métiers d’art introduced by Lagerfeld in 2002 as a way to exalt the specialty couture ateliers Chanel owns.


For Chanel, Stewart was also the face for Metiers d’Art Paris-Dallas collection in 2014. She has also appeared in Chanel campaigns for eyewear, the 11.12 handbag collection and for a makeup line, the latter photographed by Mario Testino.